A panel on mobile TV, which I moderated, considered the variety of ways that users can receive video programming on handheld devices. GOTV Networks Thomas Ellsworth talked about his company’s several-year experience in distributing video content to mobile devices, as Rubber Duck Media Lab’s Paul Childers described optimizing video for mobile content providers around the world. ATSC VP of Standards Development Jerry Whitaker explained the technological underpinnings of Mobile DTV and revealed that seven U.S. broadcast stations are already airing content on mobile devices. He estimates that 100 TV stations will be broadcasting to mobile by the end of 2010. [...]