Grass Valley Boosts Content Distribution and Transmission Efficiency with NAB Launches

Paris, France/Nevada City, Calif. March, 2 2010 – With pressure on broadcasters to deliver more services and greatly improve energy efficiency, Grass Valley™ is launching new functionality for its video compression and TV transmission equipment at NAB 2010. The innovations support HD, 3D, green technologies and mobile broadcasts.

Powered by the unique Grass Valley Mustang compression engine, the ViBE EM3000 HD encoder is now able to deliver remarkable and unprecedented performance in HD over MPEG-2. The power of the Mustang engine enables to deliver maximum quality at minimum bitrates and frees up capacity, allowing broadcasters to double the number of HD services available, and add new capabilities such as mobile television.

Grass Valley is also showcasing the latest innovations in 3D and 3G demonstrating how the precision, consistency, and excellent compression performance of its ViBE HD encoders now ensure that 3D shoots can be encapsulated in a single stream and delivered in perfect synchronization with excellent quality.

The ViBE family is enriched with a new range of encoders designed for contribution links, including point-to-point fiber to broadcast centers from remote locations such as sports venues. The ViBE contribution encoders’ family allows the user to set the compression ratio and codec to suit the transmission path, including low latency MPEG-4, MPEG-2 10-bit 4:2:2, and JPEG2000.

For broadcasters looking to tap into the new commercial benefits of mobile television, Grass Valley can now offer an end-to-end, field proven ATSC Mobile DTV transmission platform. The one-stop solution includes a complete headend with ViBE Mobile TV encoder, Jade electronic service guide server, and NetProcessor multiplexer. For transmission, the ATSC-M/H version of the standard Adapt-IV digital exciter can be used across the Thomson transmitter line from Grass Valley, including the Elite solid state, DCX Paragon MSDC-IOT, and DCX Millennium IOT digital transmitters.

All broadcast network types are now supported by the Elite TV transmitters including DVB-T, DVB-H, ATSC, ATSC mobile DTV, FLO, DAB, and recently ISDB-T.

Finally, with environmental concerns at the top of everyone’s agenda, NAB 2010 sees a new addition to the transmitter range, the Elite 1000 GreenPower transmitter. Using the latest in high efficiency solid state components, the new series delivers a significant reduction in energy usage, paving the way for environmentally friendly transmission networks.

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About Grass Valley

With a rich history serving the broadcast and professional video industries, the Grass Valley name is synonymous with innovation, leadership, and performance.  With a full range of products and services supporting many of the world’s most high-profile television events, Grass Valley offers the most comprehensive portfolio of flexible and cost-effective digital technologies and systems available.  Customers deploying Grass Valley solutions include most of the world’s leading broadcast and teleproduction facilities, independent video professionals, as well as emerging content creators and distributors providing broadband, telecommunications, and transmission services.  When you’re watching news, sports, or entertainment programming, whether on a TV, the Web, or a mobile phone, you’re watching Grass Valley at work.

About Technicolor

Technicolor is a company listed on NYSE Euronext Paris and NYSE stock exchanges, and this press release may contain certain statements that constitute “forward-looking statements” within the meaning of the “safe harbor” of the U.S. Private Securities Litigation Reform Act of 1995. Such forward-looking statements are based on management’s current expectations and beliefs and are subject to a number of risks, uncertainties, assumptions and other factors beyond Technicolor’s control that could cause actual results to differ materially from the future results expressed, forecasted or implied by such forward-looking statements due to changes in global economic and business conditions, risks related to its debt restructuring, and risks related to its operations in general. For a more complete list and description of such risks and uncertainties, refer to Technicolor’s Form 20-F (formerly Thomson) and other filings with the U.S. Securities and Exchange Commission and Technicolor’s Rapport Annuel and other filings with the French Autorité des marchés financiers.

For information about Grass Valley products, please visit www.grassvalley.com.

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